Jason Cherry

Moneyball and Marketing

miker@foresight.net — Mon, 16 Jan 2012 16:35:00 GMT

You don’t have to have a “Yankees” size budget to make a true and lasting impact.

Tags: threatening,corruption,protest,strategy,strategies,marketing,non-traditional,guerrilla,inspiration,impact,ROI

Category: Marketing

Category: Strategy

Category: Video

Poster Process — 3 Years Hollow

miker@foresight.net — Fri, 14 Oct 2011 14:00:00 GMT

Watch a time-lapse video of a recently completed design project

Tags: process,design,video,vector,poster

Category: Design

Category: Process

Category: Video

Commit or Quit

miker@foresight.net — Fri, 30 Sep 2011 20:55:00 GMT

Initiating any marketing campaign is a process. Results don't happen overnight, and it takes a full commitment from all parties involved to ensure success.

Tags: commitment,integrated marketing,marketing,marketing calendar,marketing plan,results,ROI,budget,strategy,target,demographic,research,goals and objectives

Category: Project Organization

Category: Marketing

Category: Strategy

Category: Integrated Marketing

Project Organization

miker@foresight.net — Wed, 24 Aug 2011 19:48:00 GMT

Good project organization can save everybody time and money.

Tags: project organization,budget,cost,tips

Category: Project Organization

Category: Marketing

Online Reputation Management

miker@foresight.net — Fri, 12 Aug 2011 15:58:00 GMT

People are going to talk about your brand and company (and products, services, facilities, employees...) online whether you maintain an online presence or not — you need to monitor what is being said and join in on the conversation.

Tags: brand,reputation management,reputation,online,slander,gossip

Category: Marketing

Category: Integrated Marketing

Category: Branding

Category: Reputation Management

Going Viral (in a good way)

miker@foresight.net — Tue, 28 Jun 2011 15:00:00 GMT

Making a wave—or even a ripple—in the overwhelming, ever changing and, sometimes, bizarre sea of online content and clutter can be quite a challenge. How will your next viral campaign stand out?

Tags: viral marketing,marketing,design,trends,online,youtube,promotion,target

Category: Trends

Category: Marketing

Category: Viral Marketing

Raster vs. Vector

miker@foresight.net — Thu, 12 May 2011 20:41:00 GMT

Knowing the difference can save your designer a lot of time and you a lot of money.

Tags: Raster,vector,graphics,digital assets,vocabulary

Category: Design

Category: Project Organization

Category: Vocabulary

What Makes a Design “Great”?

miker@foresight.net — Fri, 21 Jan 2011 20:58:00 GMT

Design is more than just an aesthetic; it is a problem solving process.

Tags: design,brochure,business cards,development,problem solving,strategy,professional,target,audience,success,inspiration

Category: Design

Don't Get Left Behind

miker@foresight.net — Wed, 05 Jan 2011 16:12:00 GMT

Staying current on industry trends can be a challenge in and of itself; and while it requires a commitment of both time and resources, the cost of not doing so can be detrimental to your company’s future success.

Tags: trends,industry,innovation,blog,tradeshow,seminar,press,expert,inspiration,publication

Category: Trends